Heavy canvas tote with Maine Historical Society logo (MHS). Reverse side has the text "FOOD: 1. buy it with thought. 2. cook it with care. 3. use less wheat & meat. 4. buy local foods 5. serve just enough. 6. use what is left. Don't Waste It". Tote has side panels and flat bottom making it perfect for carrying groceries! Originally created as a poster by the U.S. Food Administration during World War I, circa 1917, as a way to address the matter of civilian food supply. Good advice that still applies today! Click on image for larger view.